Barcelona, February 7th — The curtains have closed on ISE 2025, world’s premier showcase for audiovisual and systems integration innovation, leaving a resounding imprint on the global stage. Drawing over 1,600 exhibitors from 65+ countries and a record-breaking 85,000+ professional attendees, this year’s event solidified its reputation as the industry’s beating heart. Giants like LG, Samsung, Panasonic, and Bose dazzled audiences with AI-driven AV solutions, while startups unveiled cutting-edge tools for hybrid workspaces and immersive entertainment. From interactive holographic displays to sustainable tech breakthroughs, ISE 2025 not only mapped the future of connectivity but also underscored a 15% surge in global participation, reflecting the sector’s post-pandemic resurgence. As the dust settles, one truth echoes: the fusion of creativity and technology has never been more transformative.
Building on its groundbreaking 20th-anniversary edition, ISE 2025 shattered previous records, cementing its status as the most successful show yet. A remarkable 85,351 unique visitors from 168 countries attended, surging 15.5% above ISE 2024’s 73,891 and setting a new benchmark. Single-day attendance peaked at 59,038 on Wednesday, Feb. 5, up 14.4% from 2024. Total registrations soared to 110,540 (vs. 95,396 in 2024), while exhibitors jumped to 1,605 (from 1,408) alongside a 12% expansion in floor space to 92,000 sqm. The four-day event drew 185,700 visits, with near-50,000 daily attendance: Tuesday hit 49,981 (+16% YoY) and Thursday 49,716 (+12% YoY).
ISE 2025 also introduced crowd-pulling features like the Esports Arena and curated industry trend sessions, aligning with its “Connection Restored” theme. Managing Director Mike Blackman hailed the event for surpassing expectations, emphasizing its “dynamic show floor, impactful showcases, and content-rich programming.” With double-digit growth across all metrics—attendance, exhibitors, and space—ISE 2025 has raised the bar for global tech expos, solidifying its legacy as a must-attend innovation hub.
At booth 3K100, LG continued exhibiting its kinetic LED in a more impressive manner than at ISE 2024. The new kinetic LED display at the stand, measures 7.2 x 4.1 metres, and combines mirrors and 88 cube-shaped LED modules that can rotate 360° horizontally to create dynamic movements.
After visitors have taken a photo with their smartphone and uploaded it via scanning a QR code, their picture is transformed by LG’s generative AI into a pop art-style image, which is then displayed on Kinetic LED.
Meanwhile, LG also showcased its MicroLED technology, including a redesigned MAGNIT which allows installers to adjust the spaces between LED modules from the rear of the display, and with enhanced compatibility with content controllers to ensure optimal colors and qualities of images, and also up to 98% reduced power consumption at standby mode compared with earlier versions.
NowSignage must be another attractive stand you should know.
Following the success of last year’s Rolls-Royce campaign, NowSignage drives a classic Mini Cooper to its stand at ISE 2025.
NowSignage themes “The Digital Signage Job” this year, which refers to more than the presence of the classic Mini Cooper.
Nick Johnson, CEO of NowSignage, believes that the classic Mini Cooper ties perfectly into their concept of The Digital Signage Job, showing how their tools work seamlessly together to help businesses achieve their goals with precision and style.
Panasonic unveiled at the show include a 4K PTZ camera, Intel SDM-enabled LED displays and an energy-efficient range of LCD projectors, providing sustainable imaging solutions for the industry.
The company’s innovations include a 4K PTZ camera with built-in auto-tracking and IP-based video transmission.
The AW-UE150AW/AK 4K, which will be available in the second quarter of the year, is designed to deliver advanced operability and flexibility for professional content creators in remote production and live-streaming environments.
Panasonic has also added 165″, 137″ and 110″ models to its range of Intel SDM-enabled LED displays. Available from the second quarter of the year, they feature a brightness of up to 700 cd/m2 and a pixel pitch of up to 1.9mm. The first LED displays to feature dual Intel SDM slots allow for seamless AV-over-IP integration with various proprietary or third-party function boards.
The PT-VMZ82 series, meanwhile, is Panasonic’s most energy-efficient LCD projector, using 25% less energy than the the company’s current range. The three models – which can produce between 6,500 and 8,000 lumens of brightness – deliver sharp projection, even in well-lit spaces, making them ideal for corporate, education and entertainment spaces. They offer up to 20,000 hours of maintenance-free projection and will be available in the spring.
Samsung Electronics welcomed guests with a striking 462” The Wall media facade at the entrance to its booth — while inside, the company showcased its energy-efficient Color E-Paper display alongside AI-powered upgrades to the SmartThings Pro platform. The supersized 115” 4K Smart Signage display captivated visitors with its immersive visuals as well.
Samsung Newsroom explored the booth firsthand and captured these innovations leading the future of commercial displays.
PSCo launched the Pixel IQ, a solution it describes as the “industry’s most advanced LED configurator” at ISE.
Pixel IQ is the first tool to offer simultaneous access to all LED brands in the PSCo portfolio, streamlining the specification process by enabling faster, more-informed decisions.
Customers can use the tool to explore and evaluate solutions that match project requirements. Pixel IQ reduces the complexity of the selection process to deliver a detailed technical proposal based on the user’s criteria.
PPDS showcased its most advanced and versatile range of multi-touch displays at ISE.
The reimagined Philips Interactive 3000 Series has been configured utilising the latest advancements in hardware, PCAP touch technology and software.
The bezel-free displays are available in an extended range of sizes – 24”, 32”, 43” and 55” – and now feature a 30° tilt option, as well as optional open-frame brackets.
The 24” and 32” models provide up to 350 cd/m2 brightness, while the 43” and 55” displays offer 450 cd/m2.
LANG exhibited its first COB product, the ENKI 0.9 cabinet, which is designed specifically for the rental sector and features a pixel pitch of 0.9mm and a brightness of up to 1,200 nits.
LANG also greeted visitors with an LED installation comprising a waterfall on an MUXWAVE M3, with a rocky landscape on the COB LED wall behind it.
Another highlight will be the FOLDSTER 1.8 – an outdoor-ready LED poster with a 1.8mm pixel pitch and a width of 60cm. The FOLDSTER can be used either as a single-sided poster with a height of 202.5cm or folded into a double-sided LED display with a height of 101.25cm.
This year, Kinglight continued to bring its brand new and innovative LEDs to ISE, including the new MIP1010 LEDs for outdoors, which expand micro LEDs to outdoor UHD display applications, the TF2727-KS4 inorganic ceramic LED providing 10 years ultra long warranty, which is the first in the industry, the QFN1212 LED based on QFN packaging, which provides etched out flat pins rather than traditional bent pins that ensure super even surface for the LED panels, and also the 2424 “Black Crystal” LED, which features higher PPA coverage for a more concentrated light beams and highly reduced light interference between adjacent pixels, hence greatly enhanced contrast for the display.
Kinglight TF2727-KS4 Ceramic LED
Meanwhile, Kinglight also showcased various other LEDs at the show, including the TOP 4-in-1 LEDs for rental displays which require better anti-collision performance, and the 1820 series “full black” LEDs, providing highly increased contrast for the display.
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