Hot on the heels of Las Vegas’ MSG Sphere, the world’s second giant immersive LED dome—and Asia’s leading landmark of its kind—Tiangong Nova is set to open in Qianjiang, Hubei. Bringing world-class visual spectacles within easy reach to local people and those who live in nearby regions, this landmark blends cutting-edge technology with millennia-old Chu culture to create a new icon of urban innovation.
Located directly across from Qianjiang Ecological Lobster City and close to the high-speed rail station, Tiangong Nova enjoys excellent transport connectivity, positioning it to draw visitors from near and far.
Standing 46.5 meters tall with a 54-meter diameter—roughly the size of a 15-story residential building—the sleek, futuristic sphere evokes a starship descending onto the Jianghan Plain, radiating advanced technology and forward-looking design.
As a national 15th Five-Year Plan demonstrative project for digital cultural tourism, Tiangong Nova is more than an architectural feat: it is a benchmark of oriental cyber-intelligence rooted in Central China and open to the world.
At the heart of Tiangong Nova is its exterior and interior industry-leading UHD LED displays.
Powered by low-latency transmission and exclusive content created by Oscar-winning teams, visitors experience stunning naked-eye 3D without glasses, journeying through galaxies and fantasy worlds that blur the line between virtual and reality.
Immersion extends far beyond sight. The venue is equipped with an international panoramic multi-channel sound system that delivers precise, scene-locked audio for lifelike, three-dimensional acoustics.
Motion synchronized seats work in perfect harmony with audio-visual systems, merging sight, sound, and touch into a fully enveloping experience.
The intelligent flexible space design—featuring a programmable lifting stage and retractable seating—allows seamless adaptation for large-scale live shows, film screenings, brand launches, art exhibitions, academic forums and more, making it a truly multi-functional venue.
Behind its striking design lies world-class Chinese engineering. Built with a large-span steel lattice shell, the project used full-process BIM simulation and pioneered the suspended top-down construction method, ensuring exceptional quality while significantly shortening the construction timeline and controlling costs.
Unlike the MSG Sphere in Las Vegas, which focuses on pure commercial entertainment, Tiangong Nova charts a distinctively oriental path for cultural tourism.
Qianjiang lies at the heart of ancient Chu civilization, home to heritage sites including the Zhanghua Terrace Ruins and the legendary hometown of Mi Yue. The project revives this millennial culture through state-of-the-art digital technology.
The venue will present an original Oscar-caliber CG trilogy produced by the Oscar-winning visual effects team behind Life of Pi, in collaboration with leading art academies. The three epic Chu culture-themed works—Reaching for the Sky, Grand Feast, and Nirvana—will premiere sequentially, with Reaching for the Sky scheduled for June this year. Resident shows directed by Hunan TV’s creative team further bring Chu culture to life through world-class audio-visual storytelling.
Tiangong Nova is deeply integrated with the adjacent Qianjiang Lobster City and local night markets, creating a signature one-stop leisure model:
Taste lobster by day, enjoy dome blockbusters in the afternoon, and watch live performances at night.
Combining Qianjiang’s iconic lobster brand with new digital tourism formats, the project elevates the city from a single food destination to a full-day, all-area tourism and consumption hub, driving new growth for the local economy.
This May, the world’s second-largest giant LED spherical theater officially opens. Where cutting-edge technology meets Jingchu heritage, and global trends meet Jianghan roots, Tiangong Nova stands as both an architectural wonder and a new global showcase for Chinese digital culture.
Through this landmark, Qianjiang is set to reveal to the world the boundless charm of Chinese-style digital cultural tourism.world the boundless charm of Chinese-style digital cultural tourism.
