Believe it or not, cars become another popular scene for LED displays. Despite commonly seen taxi top LED displays to show the service status, phone numbers, or simple text ads, more and more youngsters are using LED displays on their own cars, especially at the rear windows to present unique videos for more personalized identities. So why do car LED display becomes a buzzword in modern times? Let’s dive in and crack the code of using LED displays on cars.
According to statistics, there are approximately 1.48 billion vehicles worldwide, including cars, trucks, and SUVs. With an approximate global population of 7.95 billion people, it means about one vehicle for every five people around the world.
Car volumes of different continents:
Asia and Oceania: 543 millions
Europe: 413 millions
North America: 359 millions
South America: 84 millions
Middle East: 50 millions
Africa: 26 millions
Car volumes per 1000 people of different continents:
North America: 710
Europe: 520
South America: 210
Middle East: 190
Asia and Oceania: 140
Africa: 58
[Data source: https://dearborn.org/preview/how-many-cars-are-there-in-the-world-60897 ]
Simply to put, vehicles become a necessary part for most of us, either driving to work or travelling around to different locations.
Since vehicles are widely used in our daily life and their volumes continue to grow, using them as an approach for broadcasting messages around are vise options.
Meanwhile, LED display design and manufacturing techniques also advance greatly in the past years. More innovation designs, such as soft and transparent LED panels, are developed. That means LED displays are much more applicable on vehicles than before.
Both of the two factors together make car LED displays are effective ways for either delivering promotional contents or presenting personalized identities for their owners.
Usually, car LED displays come in three different types, including taxi top LED displays, car window LED display, and LED screen trailers.
Taxi top LED displays must be the first type of using LED display on vehicles, for replacing the traditional taxi top banners.
Traditional taxi top banner usually lights up when they’re in service, and only tells if the taxi is available in different light colors or simple texts.
But a taxi top LED display is more versatile, and can present more information rather than noticing if the taxi is available. For example, we can expand a taxi top LED display to a relatively larger size for playing more visual appealing images or visuals.
A car window LED display usually appears at the rear window of the vehicle. But for large vehicles, such as a bus, sometimes LED displays also appear along its side windows.
Car window LED displays can be made of different types of LED panels.
For example, a bus can use a common type of LED display since the inner space is large enough. But if you’re going to put up an LED display onto your family car, it’s better to choose those thin, flexible, and transparent LED films.
Transparent LED films can fit tight onto the rear window glass of a family car without interfering the inner esthetic and taking much less space than an LED module in ab aluminum cabinet. And more importantly, blocks no light when they’re off and can display unique looking through visuals.
LED screen trailer is in fact an independent unit that can be dragged around with a car or a truck. That means it can have a much larger size than the two previously mentioned types.
Usually, LED screen trailers are used for more commercialized purposes. They can display more vivid images and dynamic videos for promoting business, brands, products, or services.
Digital advertising truck is a more dedicated usage of LED displays for promoting a business.
Usually we put up LED billboards onto the truck sides to make a digital advertising truck, and sometimes even at the back.
Car LED displays bring various advantages if you’re in pursuit of more attention.
Cars can be driven around and to anywhere you want. Using car LED displays for advertising means great mobility and flexibility to increase awareness of your brand, products, or services.
Cooperating with a taxi service company or a public bus operation enterprise, your ad will be seen on hundreds of taxis or buses, which are always on the road and moving around the city. You get your ad widespread over the city and win in numbers.
If you mount an LED display at the rear window of your car, you can use it to display unique words, patterns, or images to show your own identity, and also say greeting to the drivers behind your car, for example, say hello to them.
Creative using of LED display at the rear window of your car not only makes your car look more attractive, but also brings more character and warmth to a paced up life.
Meanwhile, beyond the above mentioned advantages of car LED displays, LED display itself also brings a lot of advantages when compared with old fashioned advertising options, such as a printed ad.
LED displays can be designed for over 10,000 nit brightness, which means they can be clearly seen under strong sunlight.
So while using car LED displays for advertising, there is no worry about the ambient light conditions.
LED displays are compatible with different visual formats, including texts, images, and videos. Meanwhile, you can also display HDR video contents on an LED screen trailer or a digital advertising truck.
LED displays are highly programmable. With a preinstalled app on your mobile phone, you can easily change the video content being displayed on your car LED displays at any where and any time you want.
LEDs are durable and can last more than 5 years and even to 10 years without visible light attenuation. Meanwhile, LEDs consume less power since they have no energy loss while transforming electricity into light. This makes LED displays energy saving options in the long run.
As a professional enterprise focusing on the R&D and manufacturing of LEDs, Kinglight provides a wide variety of LEDs for making different types of car LED displays.
For transparent car LED displays, Kinglight has developed driver IC integrated LEDs, including the 1515-IC and 2222-IC LEDs with high transparent frames and simplified inner wiring.
Kinglight 1515-IC LED for transparent screens
For taxi top LED displays, LED screen trailers, and digital billboards on trucks, Kinglight LEDs for outdoor applications are better options. These LEDs provide higher brightness and adopt waterproof structures. These features ensure them display clearly under outdoor strong light and withstand humid environment.
As a highly mobile content dissemination method, car LED displays can not only enhance the marketing effect of business, brand, product or service through quantity advantage, high liquidity and better landing effect, but also become a unique way for car owners to show their personality and express their personal preferences.
Therefore, it is not difficult to understand that car LED displays will become a bright and unique landscape in various LED screen application scenarios.
